vanderwal.net

Widgetopia

I stumbled across Widgetopia, a collection of Web widgets corralled by Christina.

Keep It Short - Users Do Not Want to Read

I was excited this past week, as I got to go to the National Cancer Institute's (NCI) Usability Lab to participate in testing one of my client's sites. NCI is also behind Usability.Gov. We have been working with Ginny Redish and I have learned a lot. I found this past week to be a blast, well the parts at the Lab were a blast.

This week was the first time I have been able to be involved with usability tests in a lab. Up until now I have always done them at a user's desk, at a conference, or some other guerilla method. The scenarios, note taking, and interaction were similar, but the lab really seemed to evoke more open responses.

In the past I had found most users do not read much while they are seeking information, but once they find the information they will spend more time reading on the screen, print it, or save it out. A couple years ago when I was testing often I kept finding that we constantly needed to trim content and restructure the content for easier browsing or scanning.

This past week I was floored at how little users actually read now. The habits of skimming and browsing have become stronger skills and ones that the users strongly prefer to reading long text. The user wants their information now and many users would grown and bemoan even the sight of what appeared to be long text.

Another redesign I am working on has text that has been too long and too dense and I have been digging for research to help support the shortening of the text. I asked Ginny about the shortening of text and looking for research. Ginny pointed to her own handout on writing for the Web Writing for the Web (PDF document - 500kb). There is an accompanying biography for this handout and many other wonderful handouts on Redish & Associates, Inc. handouts page.

In looking into the shortening of text on browsing pages (as opposed to end page) I looked at Jakob Nielsen's Homepage Usability: 50 Websites Deconstructed for a reference I did find that nearly all the sites in his book had greatly shortened their browsing text on their pages. Amazon had decreased their text to a very minimal amount surrounding the links, but once you get to the actual product page the volume of information grows, but it the information is still well chunked and is easy to scan and find the bits that are of most importance to the user. The news sites offer a great guide to this skill also, BBC News and CNN are very good examples. The breadth of information on these last two sites and the ease to get to top news is fantastic, particularly at the BBC site, which is a favorite site to glean ideas.

Sir Clarke Portends Humans will Survive the Deluge of Information

I had read the Arthur C Clarke Humanity will survive information deluge interview from OneWorld South Asia. I had pulled the print version of this article into AvantGo and read it on the train commute.

The article had some great insights into the flood of information. He pointed out that over time we have adapted our ways to cope and manage information. When the printing press was developed people wondered how they would ever keep up with everything and how they would ever read 1,000 books. Most opted not to read everything and became selective. The selection of reading benefitted the whole.

The interview does a wonderful job of highlighting responsibility and the challenges ahead. We have access to an extreme breadth of information and we must find ways to expand the access and accessibility to that information to all that are willing. Sir Clarke points out that not all technology is helpful and neither is there a technological solution for every problem, in fact technology can impinge progress.

I encourage you to read the article itself and get inspired.

Media Ecology Conference

I am very intrigued with the The Fifth Annual Convention of the Media Ecology Association. Media Ecology piques my attention as I really enjoy researching how people consume and reuse information. The media ecology niche looks at how media is consumed and the information is used. Focussing on the vehicle for information transfer is at the core of information architecture and user-centered design.

One of my large nits is information presented and structured in a manner so that it is not reusable. Ideas should be shared and built upon, which is what communication is about. The exchange of ideas is very important to moving forward and making better decisions about our lives and the future of the elements that surround us.

One of my favorite things in the model of attraction is the personal information cloud, which is where and how a user stores information they find helpful or perceive to be helpful and want to keep with themselves. Information portability is key to expanding one's knowledge with the information. Information portability is only viable if the information is in a reusable format. For example, can one copy the information and store it in a notepad or put it in a calendar? If the digital information regards a date is the information in a vCal or iCal format so that the user can easily drop it into their favorite calendar application, which synchs with their PDA or mobile phone?

Category Agreement Analysis

Jared Spool explains the CAA - Category Agreement Analysis in his most recent article. Jared believes this is a strong tool for Information Architects to have in their tool belt.

Testing the Three Click Rule

Josh Porter of UIE test the Myth of the Three Click Rule. Josh finds out that users will continue seeking what the want to find after three clicks as long as they feel they are on the right track and getting closer. Most users will not abandon their quest after three clicks as had been suggested.

Oddly I remember this three click rule from four to five years ago and when we tested it we found the users we tested did not give up. There were other studies at that time that backed up what we were finding. Now in the last couple of years folks that are new to the Web are pontificating the three click rule again.

As always it is always best to test and just follow blindly.

Harpers redesigned

Harpers Magazine has been redesigned by Paul Ford. Paul discusses the Harpers redesign on his own site Ftrain.

The site is filled with all the good stuff we love, valid XHTML, CSS, accessible content (meaning well structured content). The site is clean and highlights the content, which is what Harpers is all about - great content. The site is not overfilled with images and items striking out for your attention, it is simply straightforward.

We bow down before Paul and congratulate him on a job very well done.

Guide to Ethnography Wiki Lives

Peter Van Dijck relaunched Guide to Ethnography Wiki. This is a very good resource for understanding ethnographic studies and research.

Interdependance of structure, information, and presentation

Peter J. Bogaards explains The Document Triangle: The interdependence of the structure, information and presentation dimensions. This troika is very important clear information consumption, but also information reuse. Structure is extremely important to transmitting information, but also important to information reuse. Information lacking structure nearly as reusable as a newspaper article printed on paper.

One great location to explore the ease of information reuse and the affect the presentation layer has should look no farther than, CSS Zen Garden, where nearly all the content is identical in the various layouts and designs. The structure of the content provides a solid framework to rework the presentation layer. The presentation layer can add to or detract from the clarity of the message as well as the attraction a user may have to the message.

Why page numbers fail us

I keep running into a deep information habit that has never worked well for its intended purpose, the page number has been an information curse. Printed documents use page numbers, which are intended as a reference point (not bragging rights often referenced in Harry Potter and Neal Stephenson books - I am on page 674 and you are on page 233). All of us are familiar with this problem from high school and college if you happened to have a different printed copy of a classic text. Page 75 of Hemmingway's Old Man and the Sea was not the same in everybody's copy.

Even modern books fail when trying to reference pages, just look at the mass market edition of Crypnomicon with 1168 pages and the hardcopy version of Crypnomicon with 928 pages of the same text. Trying to use a page number as a reference does absolutely no good.

Now we try and reference information on the Web, which should not be chunked up by page count, but by logical information breaks. These breaks are often done by chapter or headings and rightly so as it most often helps the reader with context. Documents that are placed on the Internet, many times for two purposes - the ability to print and to keep the page numbers. Having information that is broken logically for a print presentation makes some sense if it is going to be printed and read in that manner, but more and more electronic information is being read on electronic devices and not printed. The Adobe reader does not easily flow from page to page, which is a complaint I often hear when readers are trying to read page delimited PDF files.

So if page numbers fail us in the printed world and are even more abysmal in the realm of the electronic medium, what do we use? One option is to use natural information breaks, which are chapters, headers, and paragraphs. These breaks in the information occur in every medium and would cause problems for readers and the information's structure if they are missing.

If we use remove page numbers, essentially going native as books and documents did not havepage numbers originally (Gutenberg's Bible did not rely on page numbers, actually page numbers in any Bible are almost never used Biblical reference), then we can easily place small paragraph numbers in the margins to the left and right. In books, journals, and periodicals with tables of contents the page or article jumps the page numbers can remain as the documents self-reference. The external reference could have a solid means of reference that actually worked.

Electronic media do not necessarily needs the page numbers for self-references within the document as the medium uses hyper-linking to perform the same task appropriately. To reference externally from a document one would use the chapter, header, and paragraph to point the reader to the exact location of text or microcontent. In (X)HTML each paragraph tag could use an incremented "id" attribute. This could be scripted to display in the presentation as well as be used as hyperlink directly to the content using the "id" as an anchor.

I guess the next question is what to do about "blockquote" and "table" tags, etc., which are block level elements? One option is to not use an id attributes in these tags as they are not paragraphs and may be placed in different locations in various presentation mediums the document is published in. The other option is to include the id tag, but then the ease of creating the reference information for each document type is eliminated.

We need references in our documents that are not failures from the beginning.

Other ideas?

Information structure important for information reuse

John Udell's discussion of Apple's Knowledge Navigator is a wonderful overview of a Personal Information Cloud. If the tools was more mobile or was shown synching with a similar mobile device to have the "knowledge" with the user at all time it is would be a perfect representation.

Information in a Personal Information Cloud is not only what the user wants to have stored for retrieval when it is needed (role-based information and contextual) but portable and always accessible. Having tools that allow the user to capture, categorize, and have attracted to the user so it is always with them is only one part of the equation. The other component is having information that is capable of being captured and reused. Standards structures for information, like (X)HTML and XML are the beginnings of reusable information. These structures must be open to ensure ease of access and reuse in proper context. Information stored in graphics, proprietary software, and proprietary file formats greatly hinders the initial usefulness of the information as it can be in accessible, but it even more greatly hinders the information's reuse.

These principle are not only part of the Personal Information Cloud along with the Model of Attraction, but also contextual design, information architecture, information design, and application development.

Peter explains Semiotics

Peter Lind post a great overview of semiotics and a what is semiotics, part 2 on his ever useful Tesugen weblog.

Info Cloud and Personal Info Cloud weblogs setup

We have set up a couple new sites using TypePad to focus on Info Clouds and more directly, the Personal Info Cloud. The Info Cloud and Personal Info Cloud are extensions of ideas that came out of the Model of Attraction work.

The information posted on the TypePad sites will most likely be syndicated here, or vis versa. The use of TypePad is easing the need to have a separate location for these ideas and works in progress. Off the Top will not be changing, it will still be a melting pot of ideas and information. Direct access to more focussed information on topic or categories are still available by clicking on the category below each entry or using the category list.

The information cloud work ties directly to standards, information architecture, content management, and general Web development passions that drive me.

AIfIA event sponsorships

The fine folks as the Asilomar Institute for Information Architecture (AIfIA) are offering IA event sponsorships. Yes, there are two 1,000 U.S. dollar sponsorships available as well as marketing and speaker services.

Getting Site maps and Site indexes right

Chiara Fox provides and excellent overview site maps and site indexes in her Sitemaps and Site Indexes: what they are and why you should have them. This overview and is very insightful. Many experienced users find well developed site maps very helpful.

The odd thing is that for the great assistance site maps and site indexes provide, new users and even general users rarely turn to these assistive tools. In the past five years I have only seen one or two users click on the site map or index in user testing sessions. When questioned why the user often states they do not find the tools helpful (read Chiara's article to build better tools) or they did not know to look for the links.