Showing posts: 151-165 of 317 total posts
A February 2001 article by Dennis Jerz discusses Blurbs: Writing Previews of Web Pages, which is very helpful information that helps annotate links to ease and assist the users understanding what is behind "door number 2". The blurbs help the user by providing more than the short snippet in a link. This makes the browsing structures much more friendly.
There are some essentials to building Web pages that get found with external search engines. Understanding the tags in HTML and how they are (rather should be) used is important. The main tags for most popular search engines are the title, heading (h1, h2, etc), paragraph (p), and anchor (a). Different search engines have given some weight in their ranking to metatags, but most do not use them or have decreased their value.
Google gives a lot of weight to the title tag, which is often what shows in the link Google gives its user to click for the entry. In the title tag the wording is important too, as the most specific information should be toward the front. A user searching for news may find a weblog toward the top of the search ahead of CNN, as CNN puts its name ahead of the title of the article. A title should echo the contents of the page as that will help the ranking of the pages, titles that are not repeated can get flagged for removal from search engines.
The headings help echo what is in the title and provide breaking points in the document. Headings not only help the user scan the page easily, but also are used by search engines to ensure the page is what it states it is. The echoing of terms are used to move an entry to the top of the rankings as the mechanical search engines get reinforcement that the information is on target for what its users may be seeking.
The paragraph tags also are used to help reinforce the text within them.
The anchor tags are used for links and this is what the search engines use to scrape and find other Web pages. The text used for the links is used by the search engines to weight their rankings also. If you want users to find information deep in your site put a short clear description between the anchor tags. The W3C standards include the ability to use a title attribute which some search tools also use. The title attribute is also used by some site readers (used by those with visual difficulties and those who want their information read aloud to them, because they may be driving or have their hands otherwise occupied) to replace the information between the anchor tags or to augment that information.
The application I built to manage this weblog section is build to use each of these elements. This often results in high rankings in Google (and relatedly Yahoo), but this is not the intent, I am just a like fussy in that area. It gets to be very odd when my posting weblog posting review of a meal at Ten Penh is at the top or near the top of a Google Ten Penh search. The link for the Ten Penh restaurant is near the bottom of the first page.
Why is the restaurant not the top link? There are a few possible reasons. The restaurant page has its name at "tenpenh" in the title tag, which is very odd or sloppy. The page does not contain a heading tag nor a paragraph tag as the site is built with Flash. The semantic structure in Flash, for those search engines that scrape Flash. Equally the internal page links are not read by a search engine as they are in Flash also. A norm for many sites is having the logo of the site in the upper left corner clickable to the home page of the site, which with the use of the alt attribute in a image tag within an anchor link allow for each page to add value to the home page rant (if the alt attritute would have "Ten Penh Home" for example).
Not only does Flash hinder the scapeing of information the use of JavaScript links wipes out those as means to increase search rankings. Pages with dynamic links that are often believed to ease browsing (which may or may not prove the case depending on the site's users and the site goals in actual user testing) hurt the information in the site for being found by external search engines. JavaScript is not scrapable for links or text written out by JavaScript.
Ftrain's accordian time I found to be enjoyable. I enjoy time theories and find this to be close to my own personal favorite as accordian time accounts for the percieved difference in time. Some folks have a, so called, strong inner clock that is in step with metered time.
Chronological time is problematic for many as their lives feel wholly out of step with the beating minutes regulated to 60 seconds. Time seems to move in spurts and is quasi-random. My personal time theory to account for the difference in perceived time is that everybody is on a different time pace and some folks do have time moving faster for them, while others have time moving far more slowly. These differences are synched at night so that we all can work and play together. This is just an unsubstantiated theory on my part, but I am happy to find others thinking of other time measurements that can account for perceived differences in time.
Alan Lightman has a collection of time scenarios in his Einstein's Dreams. I found ED a wonderful quick read that added a wonderful collection of time theories to my existing stack. It has been a few years since I read ED, but it seems about right to pull it off the shelf and have another go.
Time, or perceived time, is important to understand when developing applications and information structures. Different individuals will become frustrated if they can not find the information they seek when they desire that information. This is partially dependant on the persons perception of the passage of time or their relation to metered time. A person who normally has time passing slowly may find most information is easily found, but if they are trying to trackdown the address for a date or interview in a relatively short time before the event the persons perception of time may increase. This impacts the perceived ease of finding information or re-retrieving that information. The frustration for this person may increase as they can feel the minutes or seconds slipping away. This cognative element is helpful to understand as we test and build interfaces.
I must mention Boxes and Arrows is up for a Webbie Award. Congrats to all the other alumni staff who helped get this wonderful resource off the ground and to the current staff that keep this great gift running and being so wonderful. Most of all to Christina Wodtke for having this crazy idea.
Creating a Controlled Vocabulary article is up at Boxes and Arrows and is another great tutorial from Karl Fast, Fred Leise, and Mike Steckel. This is just one of a series that builds the foundation for information architects.
Matt picks up on the failure of navigation and points to similar conversations to ones I had with Stewart that turned me to look for something other than navigation as a means to build information structures. Each user approaches information with two of their own receptors, cognitive and sensory receptors. The cognitive elements include vocabulary and rhetoric (essentially writing style). The sensory include visual elements, which include color, texture, and layout. Layout includes the visual structure and context given through proximity. These two seem to have paralells to Andrew Dillon's semantic spatial model, but I want to know more about his model.
Matt discusses the problems with navigation consistancy at the BBC sites. Here is where navigation gets in the way, as browsing structures is a better term and less restrictive. The user needs a means to find other information that is related or provides context to the information the see on their screens. If there is some attraction to the information infront of the user they often believe what which they seek will be close by if the information is grouped by like information. Much like a market where produce is grouped together, as they are like products.
Boxes and Arrows has posted their summaries of the IA Summit in two parts, Friday and Saturday at the IA Summit and Sunday at the IA Summit held in Portland. The write-ups are very good and leave one wanting more. There are links to outside resources for the presentations and other reviews of the conference.
A few Portland and IA Summit photos (81) have been added to the photo gallery. It looks like I still need some tweaking of the BetterHTML tool to up the quality of the photos. I had been hoping to complete these earlier but errands and constant sleeping hindered progress.
The IA Summit session on Wayfinding and navigation in digital spaces has the presentation slides posted on Rashmi's site (Rashmi was the panel moderator). The panelists were Mark Bernstein, Andrew Dillion, and Susan Campbell. (Oddly enough I was presenting the Model of Attraction at the same time in another session. The Model of Attraction provides a framework for thinking about information structure and development in a navigation metaphor environment.)
Peter has posted his notes on this panel (navigation and hypertext).
Okay, here is the list of booty from Powells Books... Metarepresentations: a multidisciplinary prespective edited by Dan Sperber, a description of this Cog Sci overview book help understand it better. Kunstler's The City in Mind. Feynman's Six Easy Pieces, which I started this morning on the train and really enjoy. William Gibson's Pattern Recognition that I started reading on the plane and has really pulled me in. A string of tech books, MySQL Cookbook, Perl and XML, and Java and XML, and based on Peter's recommendation Managing Enterprise Content: A Unified Content Strategy. This and yesterday's mentioned Hofstadler book should about cover it. I really wish there were a Powells Books where I lived, but my wallet does not wish the same. It is great to be able to see the books and evaluate how helpful the book will actually be to you before buying.
I also added Information Architecture: An Emerging 21st Century Profession by Earl Morrogh while at the IA Summit. It seems to be a very good overview on first pass and it comes very highly recommended. I met Earl at the Summit and he is purely delightful and very much a part of the IA community.
In the joy of the moment and the agony of my cold I nearly forgot that PeterMe has opened up his practice again.
I am back from Portland, Oregon from the IA Summit. The Summit was fantastic, although I seem to have missed a few of sessions that were said to be fantastic. The two session that Rashmi lead, user reseach methods and a panel on Navigation and Wayfinding in Digital Spaces (also on the panel were Mark Bernstein and Andrew Dillon who had similar comments on the problems with the navigation metaphor) were said to be fantastic and I am upset I missed them. I will write up my notes and outlines by the end of the week on the wonderful sessions I did attend.
In all it was a great conference, and I deeply thank Christina Wodtke for her work on putting this conference together. There was a IA Summit blog put together by Adam Greenfield, which had some postings, but it seems connectivity problems (many of us lost our broadband access from our hotel rooms) hindered the contributions. There was a wonderful vibe at the conference, even with the rarely mentioned war going on (many admitted to watching news during downtime) and very large storm troopers in riot gear wandering about. Unfortunately I was a little cranky and lost in a blur of an airline cold for much of the conference, but I did get the opportunity to put faces and wonderful people with the names I am familiar with.
The presenation of the Model of Attraction given at the IA Summit is now available. The first version available is PDF and an HTML version of the outline will be available also very soon. The version posted it shorter than I hoped as I was still cutting content out of the presentation minutes before I began presenting. Yet, the presentation should be somewhat coherent as it stands now.
The IA Summit 2003 Weblog is up and running for those interested. This is running as a community blog for conference related events.
37signals provides 37BetterGoogle. Yes, the folks at 37signals who focus on building more usable interfaces through simple design, have takn a whack at improving the Goolge interface. 37signals provides a brief discussion of their added alternate search elements that can help aid the user more easily find that which they were seeking.
In a sense the interface modification offers similar searches to the user. This falls directly in to the information foraging direction of providing the user other attraction points that may get the user closer to the exact information that desire. The Google search may be returning information that is very close to what they are seeking, but a minor tweak of the search can provide more direct results.
This seems to be much like offering the user breadcrumbs. As most of us are aware not all users come to a site through the top level page. In fact you will most likely find less than half of the users of a site come in through the front door. Tools like Google give the user a means to get to the information they desire more quickly and easily. But, when a user comes to your site through a search they may not have dropped into the exact information they are seeking. It is up the the site owners to provide access points to similar information or information that is up one level (as often an external search will dump a user into a detail page of a site because of how search tool's weigh various pieces of content). Breadcrumbs on a page will provide the user with the ability to get to a page that may link to other related detailed pages.